Every week this office is bombarded with requests for internet marketing tips. Questions like, “How do I get onto first page of Google?”, “How do we get more traffic to our website?” and “How do we turn website traffic into sales?” These are obviously the big questions that internet marketers are being asked very day because being found online, getting more web traffic and converting traffic into business is what most sites exist for.
So here are our basic Internet Marketing Tips:
Tip 1: Get your on-site Search Engine Optimisation right
We are constantly amazed at how many sites we see have little or no on-site optimisation. Businesses are wasting serious marketing dollars if they engage a web designer that doesn’t address the basic search engine optimisation, or SEO, requirements. A rule of thumb seems to be, the more “creative” the site looks, the less effective it seems to be for optimisation. (By the way here are 27 web design mistakes to avoid)
In short, your website will have little chance of searching well on Google unless the basics of on-site optimisation have been addressed.
If you’d like know if your on-site optimisation is good, you can get a free report from our Web ANLYZR.
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