All About GetSticky

GetSticky was designed by the digital team at Sticky Advertising, a leading traditional, digital & social media agency based in Newcastle, Australia.

Its the result of years of extensive research, testing and experience in inbound marketing, web design, social media and search engine optimisation.

Repeated calls for assistance with online marketing led us to design a straight forward, easy-to-follow system for business owners and marketers.

GetSticky demystifies the web and provides a step-by-step process for building a highly successful online marketing strategy. Our unique NLYZR reporting tools are the result of exhaustive research and product development, including input from some of the best digital thinkers in the world.

GetSticky was developed around the the theory:
“Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.”

The Sticky Digital team consists of:

Craig Wilson - Managing director. A prolific writer and strategic thinker, Craig is a contributing author to the innovative international marketing book Age of Conversation and its 2008 follow-up Age of Conversation: Why don’t people get it? Craig is responsible for respected media news blog Media Hunter, contributes to Marketing Magazine and is often called on by media to comment on industry news.

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Gordon Whitehead – Digital systems & analysis. Gordon has a Masters of Marketing degree from University of Newcastle and is an Associate Fellow of the Australian Marketing Institute and Certified Practicing Marketer (CPM). He is passionate about the marketing process and building systems to enable more effective results. Gordon is also behind The Marketer blog and contributed a chapter to Age of Conversation: Why don’t people get it?

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Mitch Hawkins – Web design. Mitch has a Bachelor of Design (Visual Communication) and has experienced the joys of running his own business and designing scores of excellent sites. An accomplished artist and illustrator, Mitch brings additional artistic creativity to the Sticky team. He has been a regular entrant in the 24-Hour Shoot Out short film festival.

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Kev Kellaway – web analysis and sales. New to online marketing, Kev is affectionately known as Analog Kev due to his traditional media background and post-it note style. This is actually an advantage as Kev is able to relate more to clients who are just beginning to understand the benefits of effective Inbound Marketing.

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