Category Archives: SEO

All new NLYZR.COM is live

13 Aug 09

NLYZR asks: How effective is your website?

After years of extensive research, testing and experience in pioneering Inbound Marketing in Australia, the digital team at Sticky are thrilled to announce the launch

NLYZR.com is now live

NLYZR.com is now live

of NLYZR.com, a breakthrough website for businesses looking for an affordable way to improve their website search engine optimisation.

The Internet is now the most consumed media in Australia according to the 2009 Nielsen Annual Internet and Technology Report.

Furthermore, consumers between 15 years and 54 years account for the vast bulk of online sales, and a large proportion of those aged 18-54 spend five days a week in front of a computer.

Therefore it’s crucial that organisations have an effective web presence. NLYZR asks the question: How effective is your website?

NLYZR combines industry leading SEO software with the Inbound Marketing expertise and strategic insight of Sticky Digital.

The NLYZR website combines a mix of free and paid reports and detailed recommendations. Any business that follows the process and recommendations is assured of success.

The Free Web NLYZR report is positioned to become the standard measure of website effectiveness in Australia.

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Advertisers are now in charge

29 Jul 09

The traditional advertising model has relied on a few powerful broadcasters delivering their product (TV, radio, press etc) to the public for free (or close

Inbound marketing is like a customer magnet for business

Inbound marketing is like a customer magnet for business

to it) then charging companies a fee to advertise to this audience. And for a long time it has worked. Mass media was the easiest and most cost-effective way to reach a broad audience with your business’ message.

Then things started to change. The mass media has fragmented over the last 20 years. More magazines, more television channels, more radio choices and then the internet. No wonder so many advertisers are starting to question where they should place their marketing dollars.

The ever increasing speed of the internet is the final straw. Suddenly traditional media is being delivered online and the consumer is spending less time reading newspapers, listening to local radio and reading actual newspapers. Suddenly advertisers are in a real quandary about how to market themselves.

But the fact is, this changing media landscape is good news. The low cost of production, the massive migration to online media consumption and the creation of a “search economy” means that advertisers are now in charge.

Its just that they need to re-frame their thinking.

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SEO case-study: FREE comprehensive search engine optimisation for one lucky business

15 Jul 09

After 13 months of development, we are about to launch our ANLYZR Pro package to the business community. This is a comprehensive Search Engine Optimisation and Inbound Marketing Analytics package that delivers outstanding results.

We have been beta testing for the last 4 months and are happy to say the results have been fantastic. In fact, the results have been almost too good.

That could be because we’ve only been able to use the full ANLYZR Pro system on sites we have created, sites that we know have been built with search and inbound marketing in mind. These sites react exceptionally well to ANLYZR Pro’s analysis and recommendations.

So now we need to really challenge ANLYZR Pro by putting it to work on sites we haven’t built…..sites that perform badly in search….sites that have disappointed their owners.

Here’s your chance to receive over $12000 worth of analysis and recommendations for FREE.

Submit your site via the form below and we’ll select one site to participate in our case-study and receive the full ANLYZR Pro package for FREE. Any business site, large or small, can qualify.

The only thing we’ll ask in return is to be able to publish your site’s performance in a case-study and a testimonial once we’ve achieved the agreed goals.

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