Mobile marketing strategy
The smart phone is ubiquitous. Tablets such as the iPad are fast replacing the laptop as the dominant casual computing device. We are now less tethered to a desk and more mobile than ever whilst remaining totally “connected” online. Mobile is expected to account for over 20% of all searches in 2012 and it’ll continue to grow from there.
Then we have social networking which fits so neatly hand-in-glove with mobile devices.
The question is: what are you doing to plan for the mobile generation?
It is essential now to pay serious consideration to how your business will compete with the growth of the mobile consumer. Is your website mobile friendly? Should you build apps? Is there a particular aspect of you business that is more suited to mobile that you can build upon?
Sticky were the first agency in Australia to have iPhone apps for their websites and fully appreciate the need have a strong mobile strategy.
Understanding your organisation’s core goals and overall website business plan we can devise a mobile strategy to that will enable you to maximise your potential. It can present new revenue opportunities, attract new users and customers or simply extend your existing online presence.