Newcastle Golf Club grows business with new GetSticky site and inbound marketing strategy

An inbound marketing strategy has delivered great results for Newcastle Golf Club.

Newcastle Golf Club is one of the best courses in Australia. But like most small clubs, they have a limited marketing budget and were struggling to increase revenue and memberships.

They first approached Sticky to discuss more traditional marketing, however we encouraged the committee to look at the opportunities an online strategy would create.

We created a new website to marry in with their existing members-only site and then went to work on improving their search engine optimisation. Within 3 months the club was on the first page of Google for all targeted keyword searches. We created content that was picked up by other sites too which helped their links and Depth of Presence.

Web traffic increased dramatically with the new site and the committee report that their membership inquiries have now grown strongly against a declining market trend.

The only marketing the club has done since launching their new site has been online and it has resulted in excellent growth.

Newcastle Golf Club – GetSticky Testimonial from Sticky Advertising on Vimeo.