We are proud to announce the launch of the new website for the Australian Cancer Research Foundation. The team at Sticky worked long and hard with ACRF to deliver a new website that would meet the traffic, search and usability requirements of Australia’s leading Cancer Research Foundation.

Australian Cancer Research Foundation website

The website is a source of much of the foundation’s donations, so it was crucial to create a site that would enable them to increase traffic and subsequent charitable donations.

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Paintball supplier wants to hit search targets

We came across a job advertisement today placed by a Paintball supplier based in Australia who is looking to hire an SEO specialist. In fact, the company is the world’s largest Paintball provider and their office is near ours in Wickham.

The advertisement explains that this is a hands on position that includes activities such as keyword analysis, SEO and  Social Media campaigns and link building.

Its fantastic to see more local businesses beginning to take search engine optimisation seriously, but what this advertisement also illustrates is the general lack of knowledge in the marketplace about SEO.

We used our NLYZR tool to study the leading Paintball suppliers based upon their Google rankings and it was soon evident that this is an industry that has paid little attention to search engine optimisation. The number one ranked site on Google received an NLYZR score of just 45/100 and has NO Google PageRank.

So here is our pitch to Paintball suppliers and any other business looking to hire a full-time SEO specialist – get some independent advice first. There’s no need to hire a full-time employee to achieve the search results you desire. A professional SEO and Inbound Marketing firm, such as Sticky, could quickly whip your website into shape and have you achieving outstanding search results. Even better, we’d map out a strategy that ensures that you turn your new traffic into sales not just hits. Our Inbound Marketing approach turns websites into customer magnets.

Sticky is trusted by leading organisations such as Colliers International, Australian Cancer Research Foundation, Promax (currently under construction), and World Society Protection for Animals to manage their SEO strategies. We could easily help a leading Paintball supplier to hit their targets.

Note: this post was done as an SEO test. We regularly use our sites to test different search markets.

Sticky is now well established the leading SEO agency in Newcastle having successfully won and managed search engine optimisation accounts in Newcastle, Sydney and Australia wide.

SEO Newcastle, Sydney & Australia wide

Our industry-leading SEO tool, NLYZR, is now used by major organisations such as Colliers International, World Society for the Protection of Animals (WSPA), Australian Cancer Research Foundation (ACRF), Promax and Community CPS to assist with their search engine optimisation in competitive industries.

We are also often called on by leading Australian advertising and digital agencies to provide NLYZR reporting and SEO recommendations for their clients.

Sticky’s SEO packages cover both “Broad Optimisation” and “Strategic Optimisation” for both the websites we build or for third party sites in need of professional search engine optimisation.

Broad optimisation involves properly formatting the pages of your website so that their content is actually search-able and effective. It can result in significantly higher web traffic from search engines for a broad range of keyword searches, including terms  that you may not have considered previously.

NLYZR SEO tools

Strategic optimisation is about having your website ranking on the first page of Google, Bing or Yahoo for competitive terms for your industry. It involves a much deeper analysis of your website plus competitive analysis to provide the right recommendations. Done well, strategic optimisation can make a significant difference to your business.

You can read more about our approach to SEO throughout this website. If you’d like to discuss search engine optimisation for your organisation’s website, or whether you need Broad Optimisation or Strategic Optimsation please contact us. Also feel free to test your website’s SEO performance with our Free Web NLYZR.