Sticky Social Media Audit and Plan
Social media is an excellent and increasingly necessary way to spread your message and grow your business, but a professional social media marketing strategy is required to ensure success. These days almost every industry is being affected in some way by the power of social networks and the virility of online communication.
At Sticky we encourage the use of social media where appropriate and have numerous clients who rely on us to provide them with the expertise required to successfully integrate social media into a comprehensive online strategy.
We believe that social media, when used as part of a holistic online marketing strategy, can be an extremely successful way to amplify your message and engage core audiences. It is also becoming an increasingly important part of search engine optimisation (SEO).
Like any good marketing, social media requires a professional plan to ensure you make the most of your opportunities.
A Sticky Social Media Marketing Strategy includes:
- an audit of your existing social media assets
- an inventory of all your accounts
- setting benchmarks for future growth and development
- consideration of your SEO requirements
- a detailed strategic social media plan
- assistance with the initial implementation and account setup/customisation
A Sticky Social Media Marketing Strategy will act as a manual for whoever is responsible for implementing and maintaining the social media accounts on behalf of your organisation.
The process is in 3 phases:
- Information & discovery to identify all assets and competitors
- Monitoring, data collection and audit (taken over one month)
- Delivery of audit report and social media plan
Sticky can then monitor your progress and assist in fine tuning the strategy to meet your strategic goals.
Who’s benefited from a Sticky Social Media Audit & Plan?
Some clients who have been through this process are: