Comments on: Yellow or Google?

By: Thinking of advertising in YellowPages? | Gordon Whitehead

Thinking of advertising in YellowPages? | Gordon Whitehead — Wed, 08 Jun 2011 06:05:52 +0000

[...] Videos Coffee Mornings Lunaticks Society About meThinking of advertising in YellowPages? Yellow or Google? Is a very good question posed by Media Hunter on Sticky Advertising’s GetSticky website.Media [...]

By: Jess

Jess — Wed, 10 Jun 2009 01:28:31 +0000

Thanks for clarifying that Craig.

I didn’t doubt your credibility, I just found them interesting!

Keep up the good work!

By: Craig Wilson

Craig Wilson — Tue, 09 Jun 2009 00:18:43 +0000

Jess

You’re right, I was a bit quick to publish these stats. I had them at work but was quoting roughly from memory over the weekend.

I have now updated the post with links to some of the reports.

The important thing is that these stats are trending upward rapidly. More and more people are relying on search.

Thx for your comment.

By: Jess

Jess — Mon, 08 Jun 2009 05:43:09 +0000

Hello!
Thanks for this article – as a web designer, I completely agree and have advised customers to invest in great content instead of Yellow.
Just wondering how you got the following stats:
80% of B2B transactions now involve a web search at some stage. Around 90% of Australian searches are done on Google.

Very interesting, eye-opening information for non-net savvy folks – well done.